RESEARCH & CONCEPT

• Market and competitor research and analysis.

• Vision setting and product positioning aligned with brand strategy.

• Concept development and creative exploration

• Sketching, form development, and strategic design direction

DESIGN & PROTOTYPING

• Form and proportions development.

• Advanced 3D modeling, CAD development, and high-end photorealistic visualizations.

• Ergonomics and human-centered design focused on functionality, comfort, and usability.

• Prototyping, from rapid 3D printing to full-size crafted functional models.

• Testing and refinement to optimize stability, manufacturability, and cost efficiency.

• Engineering support and preparation for production.

• Technical documentation development.

• Collaboration with engineers, manufacturers, and suppliers.

• Author supervision and support during the implementation in mass production.

• Creative art direction for product launches and campaigns.

• Styling and visual identity alignment.

• Supervision of photo and video shoots, as well as 3D render production.

• Art direction for marketing and presentation materials.